How To Create Your First One-page Product sales Web Site

Most one-page web sites (also called one-page sales letter web sites or tiny web sites) have only 1 purpose — to sell a product or service. My alteration to the one-page web site strategy has been a reluctant one, ?nternet site hate browsing all the sales copy. Nevertheless , the facts don’t lie — one-page sites written like a lengthy sales copy are one of the most effective ways to sell you product online. A lot of people don’t actually read anything online. Rather, they search within a page, seeking out info that is bold, within a larger font size, in a different color, or in a bulleted format. As a result, Internet marketers have discovered that the most info about your merchandise needs to catch the reader’s eyes as they scan the page.

This is what you need to get going:

1 . A niched item for a great easily identifiable target market. One-page web sites might be best if you have an item for a incredibly specific niche market, such as an eBook on how to teach a parrot to talk, an e-course on how to start off your own bead making jewellery business, or a set of CDs on how to instruct yourself to perform the keyboard. You need to be in a position to identify and describe the target market, via determining the particular target market requirements and what they’ll have the funds for (as well as just how much they will pay) to what guides they go through, what groups/associations do they will belong to, and where that they hang out both on- and offline. Be sure you know something about your marketplace before proceeding to the next step.

2 . A domain name. The domain for your one-page site should mirror or closely appear like your product name, or a prominent feature of your product. So , for example , if you are a hypnotist and you have a podcast that you are selling in order to use self-hypnosis to lose weight, then simply you’d really want to try and get yourself a domain name just like. Try and get the. com release of your website name if possible, but if that’s not available, seek out the hyphenated type of the. com domain name.

In case you have an existing site, your domain can be forwarded and masked to an interior page of the website in order that it appears like a separate website without paying for additional hosting. is where I buy all of my domains, and offer domain name forwarding and masking as part of their url registration service.

If you don’t actually have a web site, you should determine what your online business needs will be in the next several months to determine which kind of hosting and website services you might need.

2. A give-away. You have two goals to your one-page web-site: get the speak to info from your visitors and convert them into forking over customers. The easiest method to obtain get in touch with info via a visitor is always to create a related information item (ebook, electronic digital tips booklet, special report, podcast or perhaps other audio tracks file, ecourse, video, and so forth ) in which the content can be so compelling the fact that visitor gladly parts with his/her brand and primary email to obtain the no cost giveaway. You may also create a discount, say a trial period for the purpose of $1, and provide access just to those who will give you their speak to info. By giving you all their contact information, they may have become a warm lead and you could start to develop a relationship with them.

4. Your merchandise. There are numerous products you can create to trade online. Those that are least difficult to create and require very little investment (other than your time and efforts to create them) and are readily available by an electronic download include an e-book or specialized report, a podcast (audio recording associated with an interview or perhaps telelcass), or perhaps an ecourse. Of these, you probably have almost everything you have to create a great ebook. I recommend that you structure in guide in a word control program, just like Microsoft Phrase. You’ll then want to format it into a locked PDF record so that it’s more difficult to illegally backup. I also encourage you to have a PDF FILE program lets you create clickable links within your document so your buyers can possibly click on internet sites from your e book. I prefer the Adobe Acrobat program to create PDF files, as Firebrick PDF contains both of these features, but there are many of low-cost or cost-free programs readily available that will enable you to convert standard word finalizing files to PDF data format.

To make the product more desirable, you need to have a protective cover created. This kind of cover can in fact serve as the cover of your virtual product, and you can apply it as an icon in emails in addition to your shopping cart as a video or graphic representation of your product. There are lots of graphical artists so, who create ebook and other merchandise covers, and there are several pieces of software you can purchase to create the own. I never recently been too pleased with the results from software, therefore i hire Heather Colman of, who does an unbelievable job.

5. A merchant service. In order to gather payments, you must be able to have credit card payments online. The merchant account firm needs to provide a “virtual terminal”, which allows you to enter and process ventures online and interfaces with your shopping cart program. The most commonly used virtual terminal is the fact provided by. You’re want to invest in a merchant account, you can begin by using third-party processors like PayPal or Clickbank . com, but they give less flexibility than a total merchant system.

6. Shopping cart software. Ultimately, your shopping cart software would have been a workhorse suitable for you and enable you to automate various functions of your online business. The cart that I highly recommend can be,, which offers significant amounts of flexibility in how you list and lot of cash products, gives buyers a 24-hour download URL meant for downloading your electronic product, has pre-installed autoresponders so that you can automatically follow up with your clients, and an email broadcast function so that you can distribute special realises to the consumers or potential customers on your list.

7. A squeeze page. A squeeze page provides the visitor entry to some bit of information as a swap for visitors parting with his name and primary email address. The data has been “squeezed” out of the visitor, hence the name belonging to the page. Within this page you’ll be wanting to have an eye-catching graphic, persuasive headline, a list of rewards that the visitor will receive in the event the visitor offers you his contact info immediately, and a form for the visitor to submit to receive the data.

8. The sales letter webpage. This is the principal sales page of your one-page website, containing long sales letter with benefits of your product and testimonials of others who’ve employed the product, There’s a formula with respect to writing an efficient one-page sales copy site, and I use a program called Instant Sales Letter Electrical generator, that helps me personally by requesting me a number of questions which will enable me to create the copy to get the web page. The food for a one-page sales letter web-site is generally a great attention-getting fonction, a strong beginning statement, body system of the standard that describes the features and benefits of what you’re giving, the actual give itself, and after that asking for someone buy. Most internet pages are designed very similarly. If you look at some of the web sites belonging to the major Web marketers, you’ll find this style utilized again and again.

on the lookout for. Follow-up vehicle responders. To be able to continue to touch base and “touch” your prospective customers is key in developing a romance with all of them so that they push from a prospective buyer to a purchasing customer. I create a series of 6-10 roughly autoresponders which have been sent out in the 3 weeks pursuing the purchase to check in with the purchaser, or to interest the purchaser in another item. The shopping cart program I use includes autoresponders constructed in. Other trustworthy autoresponder services include and.

10.. Visitors the site. Because your site is only one web page, it will be virtually ignored in the organic search engine ranking process. There’s simply not enough content to warrant a higher ranking about any key phrase you might select. The easiest way to drive traffic to a one-page web site is to pay for keywords, or pay-per-click marketing and advertising. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) happen to be two of the best-known pay-per-click advertisers. Google is probably the simplest with which to start out.

Completing a one page web page won’t happen overnight. Nevertheless , with a little research, superb copywriting, and a marketing package in place, a one-page website can easily become a profit center for your business.