How To Create Your Initial One-page Sales Web Site

Most one-page web sites (also called one-page sales letter web sites or mini web sites) have only one purpose — to sell a product or service. My change to the one-page web site strategy has been a hesitant one, as I hate examining all the product sales copy. Yet , the facts have a tendency lie — one-page internet sites written just like a lengthy sales letter are one of the most effective ways to offer you product online. The majority of people don’t actually read nearly anything online. Instead, they scan a page, searching for info that is bold, within a larger typeface size, in a different color, or in a bulleted format. For that reason, Internet marketers have realized that the most important information about your merchandise needs to catch the reader’s eyes because they scan the page.

This is what you need to begin:

1 . A niched product for a great easily identifiable target market. One-page web sites work best if you have a product for a extremely specific niche market, like an eBook in order to teach a parrot to, an e-course on how to begin your private bead making jewellery business, or a set of CDs on how to educate yourself to enjoy the piano. You need to be capable of identify and describe your target market, by determining what the target market demands and what they’ll cover (as well as just how much they will pay) to what guides they read, what groups/associations do they belong to, and where they will hang out equally on- and offline. Ensure you know something special in your marketplace before proceeding to the next stage.

2 . A domain name. The domain for your one-page site should mirror or closely resemble your merchandise name, or maybe a prominent feature of your item. So , for example , if you are a hypnotherapist and you have a podcast really are selling on how to use self-hypnosis to lose weight, afterward you’d need to try and have a domain name just like. Try and get the. com version of your domain name if possible, when that’s not available, seek out the hyphenated type of the. com domain name.

In case you have an existing web-site, your website name can be forwarded and masked to an internal page of the website in order that it appears like a separate website without paying for additional hosting. is exactly where I buy all of my personal domains, and they offer area forwarding and masking as part of their url registration assistance.

If you don’t already have a web site, it is advisable to determine what your internet business needs will be in the next several months to determine what type of hosting and website offerings you might need.

3 or more. A give-away. You have two goals to your one-page internet site: get the get in touch with info through your visitors and convert all of them into compensating customers. The ultimate way to obtain speak to info by a visitor should be to create a related information product (ebook, electronic digital tips report, special record, podcast or perhaps other audio tracks file, ecourse, video, and so forth ) where the content is indeed compelling which the visitor happily parts with his/her brand and primary current email address to obtain the cost-free giveaway. You can even create a special offer, say a trial period just for $1, and offer access only to those who offers you their contact info. By providing you all their contact information, they have become a warm lead and you may start to develop a relationship with them.

5. Your product. There are numerous products you are able to create to sell online. The ones that are best to create and require very little investment (other than your time and efforts to create them) and are available by an electric download involve an electronic book or special report, a podcast (audio recording of an interview or telelcass), or perhaps an ecourse. Of these, should you have almost everything it is advisable to create a great ebook. I would recommend that you structure in e-book in a word handling program, just like Microsoft Term. You’ll consequently want to format this into a locked PDF record so that really more difficult to illegally duplicate. I as well encourage you to have a PDF program that allows you to create clickable links in your document so that your buyers can certainly click on internet sites from your electronic book. I prefer the Adobe Sword swallower program to produce PDF paperwork, as Clayish PDF contains both of these features, but there are numerous of cheap or free of charge programs obtainable that will permit you to convert fundamental word producing files to PDF structure.

To make the product more desirable, you need to have an appliance cover created. This kind of cover can actually serve as the cover of the virtual item, and you can make use of it as a great icon in emails in addition to your shopping cart as a visible representation of your product. There are numerous of visual artists whom create e-book and other product covers, and there are several items of software you can aquire to create your own. We have never been too happy with the comes from software, so I hire Heather Colman of, who does a great job.

some. A payment processing. In order to accumulate payments, you ought to be able to consider credit card obligations online. The merchant account firm needs to offer a “virtual terminal”, which allows you to enter and process trades online and cadre with your e-commerce software program. One of the most commonly used virtual terminal is that provided by. If you do not want to purchase a merchant account, you can begin by utilizing third-party cpus like PayPal or Clickbank . com, but they provide less versatility than a full merchant provider.

6. Shopping cart application. Ultimately, your shopping cart software is a workhorse to suit your needs and enable you to automate a large number of functions of your online business. The cart i highly recommend is certainly,, which offers a large amount of flexibility in how you list and bunch products, gives buyers a 24-hour download URL meant for downloading your electronic item, has pre-installed autoresponders so you can automatically follow up with your buyers, and a message broadcast function so that you can send special notices to the customers or prospective buyers on your list.

7. A squeeze page. A squeeze page provides the visitor usage of some part of information as a swap for the customer parting together with his name and primary email address. The knowledge has been “squeezed” out of the visitor, hence the name belonging to the page. In this particular page you’ll be wanting to have an desirable graphic, convincing headline, a shorter list of benefits that the visitor will receive if the visitor will give you his get in touch with info quickly, and an application for the customer to submit to receive the data.

8. The sales letter page. This is the most important sales page of the one-page web site, containing long sales letter with benefits of your product and testimonials more who’ve utilized the product, Which formula with regards to writing a highly effective one-page sales copy site, and i also use a system called Instant Sales Letter Generator, that helps myself by requesting me a series of questions that could enable me personally to create the copy designed for the page. The health supplement for a one-page sales letter web-site is generally an attention-getting heading, a strong starting statement, physique of the document that shapes the features and benefits of what you’re offering, the actual offer itself, and after that asking for someone buy. Most webpages are made very similarly. If you look at some of the web sites for the major Online marketers, you’ll find this style used again and again.

9. Follow-up automobile responders. A chance to continue to touch base and “touch” your prospective customers is key in developing a romantic relationship with these people so that they focus from a prospective consumer to a purchasing customer. I usually create a series of 6-10 approximately autoresponders which might be sent out over the 3 weeks carrying out a purchase to evaluate in with the purchaser, or interest the purchaser within item. The shopping cart program I use has got autoresponders integrated. Other reliable autoresponder offerings include and.

10.. Visitors the site. Because your site is only one webpage, it will be nearly ignored inside the organic search engine ranking procedure. There’s not really enough happy to warrant a very high ranking about any key word you might choose. The easiest way to drive traffic to a one-page site is to order keywords, or perhaps pay-per-click marketing. Google’s Adwords, and Yahoo’s Search Marketing (formerly Overture) are two of the best-known ppc advertisers. Yahoo is probably the least difficult with which to begin.

Completing a single page internet site won’t happen overnight. However , with a little bit of research, superb copywriting, and a marketing plan in place, a one-page site can easily be a profit center for your business.