How you can Create Your 1st Landing Page Sales Web Site

Most one-page web sites (also called one-page sales letter internet sites or mini web sites) have just one purpose — to sell an item. My conversion to the one-page web site strategy has been a reluctant one, as I hate browsing all the sales copy. However , the facts may lie — one-page internet sites written just like a lengthy sales copy are probably the most effective ways to offer you item online. Most of the people don’t actually read anything online. Instead, they diagnostic scan a page, seeking out info that is certainly bold, in a larger font size, within a different color, or in a bulleted format. As a result, Internet marketers have realized that the most important info about your product needs to capture the reader’s eyes because they scan the page.

This is what you need to get started:

1 . A niched product for an easily recognizable target market. One-page web sites work best if you have a product for a extremely specific niche market, such as an eBook for you to teach a parrot to, an e-course on how to begin your very own bead making jewellery business, or a set of Cd albums on how to instruct yourself to enjoy the piano. You need to be qualified to identify and describe your target market, out of determining the actual target market needs and what they’ll purchase (as well as simply how much they will pay) to what guides they reading, what groups/associations do they will belong to, and where they hang out both equally on- and offline. Be sure you know something about your marketplace before proceeding to the next step.

2 . A domain name. The domain for your one-page site should certainly mirror or closely appear like your merchandise name, or possibly a prominent characteristic of your item. So , for instance , if you are a hypnotherapist and you have a podcast that you are currently selling in order to use hypnosis to lose weight, afterward you’d need to try and have a domain name just like. Try and get the. com variation of your domain if possible, but since that’s not readily available, seek out the hyphenated release of the. com domain name.

For those who have an existing web page, your domain name can be submitted and obscured to an interior page of your website so that it appears like a separate website without having to pay for additional hosting. is in which I order all of my personal domains, and so they offer website url forwarding and masking as a part of their website url registration program.

If you don’t already have a web site, you need to determine what your web business needs will be in the next several months to determine what sort of hosting and website companies you might need.

several. A give-away. You have two goals to your one-page web page: get the contact info from the visitors and convert all of them into spending customers. The easiest method to obtain speak to info by a visitor is to create a related information product (ebook, electronic tips report, special article, podcast or perhaps other audio tracks file, ecourse, video, etc . ) in which the content is indeed compelling that the visitor happily parts with his/her brand and primary email address to obtain the free giveaway. You can even create a special offer, say a trial period for $1, and offer access just to those who provides you with their contact info. By providing you their contact information, they have become a nice lead and start to create a relationship with them.

4. Your product. There are a variety of products you can create to trade online. Those that are least complicated to create and require very little investment (other than your time and efforts to create them) and are available by an electronic download consist of an e book or particular report, a podcast (audio recording associated with an interview or perhaps telelcass), or an ecourse. Of these, you probably have almost everything you must create a great ebook. I recommend that you file format in guide in a word processing program, just like Microsoft Expression. You’ll then simply want to format it into a locked PDF report so that it could more difficult to illegally copy. I likewise encourage you to use a PDF program that allows you to create clickable links within your document which means that your buyers can potentially click on websites from your guide. I prefer the Adobe Acrobat program to create PDF documents, as Firebrick PDF has got both of these features, but there are various of low-cost or absolutely free programs readily available that will permit you to convert basic word finalizing files to PDF data format.

To make your product more pleasing, you need to have an appliance cover created. This kind of cover can actually serve as the cover for the virtual product, and you can utilize it as an icon in emails in addition to your shopping cart as a video or graphic representation of the product. There are a variety of image artists just who create e book and other product covers, and several pieces of software you can purchase to create the own. We have never been too pleased with the comes from software, thus i hire Heather Colman of, who does a terrific job.

5. A merchant service. In order to acquire payments, you ought to be able to have credit card repayments online. The merchant account business needs to give you a “virtual terminal”, which enables you to enter and process financial transactions online and cadre with your shopping cart software program. One of the most commonly used virtual terminal is that provided by. Understand what want to purchase a merchant account, you can begin by utilizing third-party processors like PayPal or Clickbank account, but they provide less flexibility than a total merchant support.

6. Shopping cart application. Ultimately, the shopping cart software has to be workhorse for yourself and enable you to automate various functions of your online business. The cart i highly recommend can be,, which offers quite a lot of flexibility in how you list and package deal products, offers buyers a 24-hour download URL designed for downloading your electronic item, has pre-installed autoresponders so that you can automatically contact your clients, and an email broadcast function so that you can mail out special updates to the consumers or potential clients on your list.

7. A squeeze page. A squeeze page provides the visitor usage of some bit of information in return for the customer parting along with his name and first email address. The info has been “squeezed” out of the visitor, hence the name with the page. Within this page you’ll be wanting to have an eye-catching graphic, convincing headline, a brief list of rewards that the visitor will receive in case the visitor will give you his get in touch with info instantly, and a form for the visitor to complete to receive the knowledge.

8. The sales letter page. This is the primary sales page of your one-page web site, containing a good sales letter with benefits of your product and testimonials of others who’ve employed the product, There’s a formula meant for writing a highly effective one-page sales copy site, and i also use a method called Instantaneous Sales Letter Electrical generator, that helps myself by asking me a group of questions which will enable me personally to create the copy for the web page. The food for a one-page sales letter web site is generally an attention-getting acte, a strong starting statement, human body of the notice that outlines the features and benefits of what you’re giving, the actual give itself, then asking for someone buy. Most web pages are constructed very likewise. If you look at one of the web sites of this major Online marketers, you’ll find this kind of style applied again and again.

on the lookout for. Follow-up auto responders. To be able to continue to touch base and “touch” your potential customers is key in developing a romantic relationship with all of them so that they head out from a prospective buyer to a getting customer. I create a group of 6-10 or so autoresponders which can be sent out over the 3 weeks after a purchase to check in with the purchaser, or to interest the purchaser within item. The shopping cart company I use features autoresponders integrated. Other efficient autoresponder expertise include and.

10.. Traffic to the site. Because your site is only one page, it will be almost ignored in the organic search engine ranking process. There’s not really enough happy to warrant a very high ranking on any key word you might choose. The easiest way to drive traffic to a one-page web page is to invest in keywords, or perhaps pay-per-click promotion. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) happen to be two of the best-known ppc advertisers. Yahoo is probably the simplest with which to begin with.

Completing a single page internet site won’t happen overnight. Yet , with a dose of research, great copywriting, and a marketing system in place, a one-page website can easily get a profit center for your organization.