How you can Create Your First Landing Page Product sales Web Site

Most one-page web sites (also called one-page sales letter internet sites or mini web sites) have only one purpose — to sell a product or service. My change to the one-page web site strategy has been a unwilling one, ?nternet site hate browsing all the product sales copy. However , the facts don’t lie — one-page web sites written just like a lengthy sales letter are probably the most effective ways to sell you product online. A lot of people don’t essentially read whatever online. Rather, they check out a page, searching for info that may be bold, within a larger font size, in a different color, or in a bulleted format. As a result, Internet marketers have realized that the most information about your product needs to catch the reader’s eyes as they scan the page.

Which you need to start:

1 . A niched item for an easily identifiable target market. One-page web sites work best if you have a product or service for a very specific niche market, as an eBook means teach a parrot to, an e-course on how to start out your individual bead making jewellery business, or possibly a set of Cd albums on how to instruct yourself to play the keyboard. You need to be in a position to identify and describe your target market, by determining the particular target market requirements and what they’ll purchase (as well as just how much they will pay) to what training systems they read, what groups/associations do they belong to, and where that they hang out equally on- and offline. Make sure you know something about your marketplace before continuing to the next step.

2 . Appropriate. The website name for your one-page site will need to mirror or perhaps closely resemble your item name, or possibly a prominent feature of your product. So , for instance , if you are a hypnotherapist and you have a podcast that you’re selling means use hypnosis to lose weight, in that case you’d really want to try and get a domain name just like. Try and find the. com release of your domain if possible, when that’s not obtainable, seek out the hyphenated variety of the. com domain name.

For those who have an existing site, your website name can be forwarded and disguised to an inner page of your website in order that it appears like a different website without having to pay for additional hosting. is wherever I get all of my domains, plus they offer sector forwarding and masking as a part of their website registration company.

If you don’t actually have a web site, it is advisable to determine what your web business needs will be in the next couple of months to determine what type of hosting and website solutions you might need.

three or more. A give-away. You have two goals to your one-page web-site: get the speak to info from your visitors and convert all of them into spending customers. The easiest way to obtain contact info out of a visitor is usually to create a related information item (ebook, electronic tips booklet, special statement, podcast or perhaps other music file, ecourse, video, etc . ) where the content is really compelling that visitor gladly parts with his/her term and primary current email address to obtain the free of charge giveaway. You can also create a discount, say a trial period just for $1, and gives access just to those who gives you their speak to info. By providing you all their contact information, they have become a nice lead and you may start to establish a relationship with them.

4. Your product. There are numerous products you can create to sell online. Those that are easiest to create and require small investment (other than your time to create them) and are available by an electronic download involve an ebook or extraordinary report, a podcast (audio recording of interview or perhaps telelcass), or perhaps an ecourse. Of these, you probably have almost everything it is advisable to create a great ebook. I propose that you file format in e-book in a word refinement program, just like Microsoft Term. You’ll after that want to format this into a locked PDF report so that really more difficult to illegally copy. I also encourage you to have a PDF FILE program that allows you to create clickable links in the document which means that your buyers can possibly click on sites from your e-book. I prefer the Adobe Snake charmer program to produce PDF papers, as Porcelain PDF contains both of these features, but there are a variety of cheap or absolutely free programs available that will permit you to convert standard word absorbing files to PDF format.

To make the product more appealing, you need to have a protective cover created. This cover can actually serve as the cover of this virtual product, and you can work with it as an icon in emails in addition to your shopping cart software as a visual representation of the product. There are various of image artists who also create ebook and other item covers, and there are several items of software you can buy to create the own. I never recently been too pleased with the results from software, thus i hire Heather Colman of, who does a terrific job.

5. A merchant account. In order to obtain payments, you must be able to have credit card repayments online. Your merchant account firm needs to give a “virtual terminal”, which permits you to enter and process orders online and interfaces with your shopping cart program. One of the most commonly used virtual terminal is that provided by. If you don’t want to purchase a merchant service, you can begin by making use of third-party processors like PayPal or ClickBank, but they present less versatility than a full merchant service plan.

6. Shopping cart software. Ultimately, your shopping cart software might be a workhorse for you personally and enable one to automate a large number of functions of your online business. The cart which i highly recommend is definitely,, which offers lots of flexibility in how you list and deal products, provides buyers a 24-hour down load URL pertaining to downloading the electronic merchandise, has pre-installed autoresponders to help you automatically follow up with your clients, and an email broadcast function so that you can send special sees to the clients or prospective clients on your list.

7. A squeeze page. A squeeze page provides the visitor access to some little bit of information as a swap for the customer parting together with his name and first email address. The knowledge has been “squeezed” out of the visitor, hence the name in the page. Within this page you’ll want to have an desirable graphic, convincing headline, a short list of benefits that the visitor will receive in the event the visitor offers you his contact info instantly, and a form for the customer to fill in to receive the knowledge.

8. The sales letter page. This is the primary sales page of the one-page web page, containing a challenging sales letter with benefits of the product and testimonials of others who’ve applied the product, You will find a formula intended for writing a highly effective one-page sales copy site, and I use a program called Instantaneous Sales Letter Generator, that helps myself by requesting me a series of questions that could enable me personally to create the copy with regards to the web page. The formulation for a one-page sales letter web-site is generally an attention-getting headline, a strong opening statement, human body of the document that outlines the features and benefits of what you’re providing, the actual deliver itself, then asking for someone buy. Most internet pages are made very likewise. If you look at any of the web sites of the major Internet marketers, you’ll find this kind of style applied again and again.

9. Follow-up vehicle responders. The ability to continue to touch base and “touch” your potential customers is key in developing a relationship with them so that they engage from a prospective client to a purchasing customer. I usually create a group of 6-10 roughly autoresponders which might be sent out over the 3 weeks following a purchase to evaluate in with the purchaser, or to interest the purchaser in another item. The shopping cart services I use features autoresponders built-in. Other dependable autoresponder expertise include and.

10.. Visitors the site. Because your site is merely one site, it will be nearly ignored in the organic search engine ranking procedure. There’s simply not enough happy to warrant a very high ranking upon any key phrase you might choose. The easiest way to drive traffic to a one-page web-site is to pay for keywords, or perhaps pay-per-click advertising and marketing. Google’s Adwords, and Yahoo’s Search Marketing (formerly Overture) will be two of the best-known pay-per-click advertisers. Yahoo is probably the least complicated with which to start.

Completing a one page site won’t happen overnight. Yet , with a tiny bit of research, great copywriting, and a marketing strategy in place, a one-page web-site can easily become a profit center for your organization.