Methods to Create Your Initial Landing Page Product sales Web Site

Most one-page web sites (also called one-page sales letter internet sites or mini web sites) have just one single purpose — to sell an item. My alteration to the one-page web site approach has been a unwilling one, ?nternet site hate examining all the sales copy. However , the facts can not lie — one-page websites written just like a lengthy sales letter are one of the most effective ways to trade you merchandise online. A lot of people don’t basically read whatever online. Instead, they have a look at a page, searching for info that is bold, within a larger typeface size, within a different color, or in a bulleted format. Therefore, Internet marketers have discovered that the most important information about your item needs to get the reader’s eyes because they scan the page.

Here’s what you need to get going:

1 . A niched item for a great easily well-known target market. One-page web sites might be best if you have a product or service for a incredibly specific niche market, as an eBook approach teach a parrot to, an e-course on how to start out your private bead jewelry making business, or possibly a set of CDs on how to coach yourself to perform the piano. You need to be competent to identify and describe your target market, via determining what the target market requirements and what they’ll have the funds for (as well as how much they will pay) to what publications they read, what groups/associations do they belong to, and where they hang out both equally on- and offline. Make sure you know something special in your target market before continuing to the next step.

2 . A domain name. The website name for your one-page site ought to mirror or closely resemble your item name, or a prominent characteristic of your item. So , for instance , if you are a hypnotist and you have a podcast that you are selling in order to use self-hypnosis to lose weight, after that you’d want to try and obtain a domain name like. Try and find the. com version of your domain name if possible, but since that’s not available, seek out the hyphenated variety of the. com domain name.

In case you have an existing internet site, your domain name can be sent and masked to an inner page of your website so that it appears like a unique website without paying for additional hosting. is wherever I acquire all of my personal domains, and so they offer sector forwarding and masking as an element of their website url registration service plan.

If you don’t currently have a web site, you need to determine what your online business needs will probably be in the next few months to determine what sort of hosting and website products you might need.

3. A give-away. You have two goals to your one-page website: get the contact info from your visitors and convert these people into paying out customers. The best way to obtain contact info by a visitor is to create a related information item (ebook, digital tips guide, special record, podcast or other audio file, ecourse, video, etc . ) when the content can be so compelling the fact that the visitor happily parts with his/her brand and primary email to obtain the absolutely free giveaway. You can also create a special offer, say a trial period designed for $1, and provide access just to those who provides you with their contact info. By providing you the contact information, they have become a warm lead and you can start to produce a relationship with them.

four. Your merchandise. There are any number of products you can create to trade online. Those that are simplest to create and require bit of investment (other than your time and energy to create them) and are offered by an electric download include an ebook or special report, a podcast (audio recording of interview or perhaps telelcass), or an ecourse. Of these, should you have almost everything it is advisable to create an ebook. I recommend that you formatting in e-book in a word producing program, like Microsoft Phrase. You’ll then want to format it into a locked PDF document so that they have more difficult to illegally backup. I likewise encourage you to have a PDF FORMAT program lets you create clickable links within your document so that your buyers may easily click on websites from your guide. I prefer the Adobe Circus artist program to create PDF files, as Porcelain PDF has both of these features, but there are lots of cheap or free of charge programs readily available that will enable you to convert fundamental word finalizing files to PDF data format.

To make your product more desirable, you need to have an appliance cover created. This kind of cover can certainly serve as the cover belonging to the virtual item, and you can use it as an icon in emails in addition to your shopping cart as a vision representation of the product. There are lots of graphical artists who also create electronic book and other product covers, and there are several pieces of software you can aquire to create the own. I have never recently been too happy with the results from software, and so i hire Heather Colman of, who does a terrific job.

5. A merchant account. In order to collect payments, you need to be able to consider credit card repayments online. The merchant account firm needs to give a “virtual terminal”, which enables you to enter and process transactions online and interfaces with your shopping cart program. One of the most commonly used online terminal is that provided by. If you do not want to purchase a merchant account, you can begin by utilizing third-party cpus like PayPal or Clickbank . com, but they offer less versatility than a complete merchant service.

6. Shopping cart software. Ultimately, the shopping cart software will be a workhorse suitable for you and enable one to automate a large number of functions of the online business. The cart which i highly recommend is,, which offers a large amount of flexibility in how you list and pack products, gives buyers a 24-hour download URL just for downloading your electronic item, has pre-installed autoresponders so you can automatically follow up with your potential buyers, and an email broadcast function so that you can distribute special sees to the clients or prospective buyers on your list.

7. A squeeze page. A squeeze page supplies the visitor entry to some piece of information in exchange for the customer parting together with his name and first email address. The info has been “squeezed” out of the visitor, hence the name on the page. With this page you’ll be wanting to have an eye-catching graphic, powerful headline, a quick list of rewards that the visitor will receive in the event the visitor offers you his contact info immediately, and an application for the customer to fill out to receive the info.

8. The sales letter page. This is the most important sales page of your one-page web-site, containing a lengthy sales letter with benefits of the product and testimonials of others who’ve utilized the product, In which formula for the purpose of writing a highly effective one-page sales letter site, and I use a course called Instant Sales Letter Generator, that helps me personally by requesting me a series of questions that may enable me personally to create the copy intended for the web page. The strategy for a one-page sales letter site is generally a great attention-getting headline, a strong starting statement, human body of the notice that traces the features and benefits of what you’re providing, the actual give itself, then asking for someone buy. Most web pages are created very similarly. If you look at one of the web sites within the major Web entrepreneurs, you’ll find this kind of style applied again and again.

being unfaithful. Follow-up vehicle responders. The capacity to continue to reach out and “touch” your prospective customers is key in developing a relationship with all of them so that they complete from a prospective buyer to a purchasing customer. I usually create a group of 6-10 approximately autoresponders that happen to be sent out above the 3 weeks pursuing the purchase to check in with the purchaser, or interest the purchaser in another item. The shopping cart company I use seems to have autoresponders built-in. Other efficient autoresponder companies include and.

10.. Traffic to the site. Because your site is only one site, it will be practically ignored in the organic search engine ranking process. There’s not really enough happy to warrant an excellent ranking upon any keyword you might choose. The easiest way to travel traffic to a one-page website is to pay for keywords, or pay-per-click promotion. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) will be two of the best-known ppc advertisers. Google is probably the simplest with which to begin.

Completing a single page internet site won’t happen overnight. However , with a little research, wonderful copywriting, and a marketing schedule in place, a one-page internet site can easily get a profit centre for your organization.