The right way to Create Your First One-page Product sales Web Site

Most one-page web sites (also called one-page sales letter internet sites or mini web sites) have just one purpose — to sell a product or service. My conversion to the one-page web site strategy has been a hesitant one, as I hate browsing all the product sales copy. However , the facts tend lie — one-page sites written just like a lengthy sales copy are probably the most effective ways to offer you item online. Most people don’t truly read whatever online. Rather, they have a look at a page, searching for info that may be bold, within a larger font size, within a different color, or in a bulleted format. Consequently, Internet marketers have found that the most important info about your merchandise needs to get the reader’s eyes as they scan the page.

Which you need to get going:

1 . A niched item for an easily recognizable target market. One-page web sites work best if you have an item for a extremely specific niche market, as an eBook method teach a parrot to, an e-course on how to begin your individual bead creating jewelllery business, or maybe a set of Compact disks on how to tutor yourself to perform the keyboard. You need to be capable of identify and describe the target market, via determining the actual target market requires and what they’ll procure (as well as how much they will pay) to what publications they browse, what groups/associations do they will belong to, and where they hang out the two on- and offline. Be sure you know something about your marketplace before proceeding to the next step.

2 . A domain name. The domain for your one-page site should mirror or closely appear like your merchandise name, or possibly a prominent characteristic of your product. So , for instance , if you are a hypnotist and you have a podcast that you are currently selling for you to use hypnosis to lose weight, afterward you’d wish to try and get yourself a domain name like. Try and find the. com variety of your domain name if possible, but since that’s not offered, seek out the hyphenated adaptation of the. com domain name.

If you have an existing website, your website name can be forwarded and obscured to an internal page of the website so that it appears like a different website without paying for additional hosting. is wherever I invest in all of my personal domains, and offer sector forwarding and masking as a part of their sector registration service plan.

If you don’t already have a web site, you need to determine what your internet business needs will be in the next several months to determine what kind of hosting and website solutions you might need.

4. A give-away. You have two goals for your one-page site: get the contact info out of your visitors and convert them into paying out customers. The best way to obtain get in touch with info via a visitor is usually to create a related information product (ebook, digital tips guide, special report, podcast or perhaps other sound file, ecourse, video, etc . ) when the content is so compelling the fact that the visitor happily parts with his/her identity and primary email to obtain the free giveaway. You may also create a special offer, say a trial period meant for $1, and give access simply to those who provides you with their speak to info. By providing you the contact information, they have become a warm lead and you can start to develop a relationship with them.

some. Your merchandise. There are a variety of products you may create to market online. Those that are easiest to create and require little investment (other than your time and efforts to create them) and are readily available by an electronic download include an electronic book or particular report, a podcast (audio recording of any interview or perhaps telelcass), or perhaps an ecourse. Of these, should you have almost everything you must create a great ebook. I like to recommend that you formatting in e-book in a word processing program, like Microsoft Word. You’ll afterward want to format it into a locked PDF document so that it can more difficult to illegally copy. I as well encourage you to have a PDF FILE program lets you create clickable links within your document so your buyers can possibly click on sites from your guide. I prefer the Adobe Acrobat program to create PDF paperwork, as Adobe PDF features both of these features, but there are a variety of cheap or cost-free programs offered that will enable you to convert basic word developing files to PDF formatting.

To make the product more pleasing, you need to have a cover created. This cover can certainly serve as the cover of this virtual item, and you can work with it as a great icon in emails and your e-commerce software as a vision representation of the product. There are a number of graphic artists just who create e-book and other item covers, and several components of software you can buy to create your own. I’ve never recently been too pleased with the comes from software, so I hire Heather Colman of, who does an amazing job.

five. A merchant service. In order to acquire payments, you ought to be able to take credit card payments online. Your merchant account firm needs to give you a “virtual terminal”, which enables you to enter and process orders online and cadre with your e-commerce software program. The most commonly used electronic terminal is the fact provided by. You’re want to invest in a merchant service, you can begin by utilizing third-party processors like PayPal or Clickbank account, but they deliver less versatility than a complete merchant product.

6. Shopping cart application. Ultimately, the shopping cart software aid workhorse to suit your needs and enable you to automate a large number of functions of your online business. The cart i highly recommend is usually,, which offers quite a lot of flexibility in how you list and pack products, offers buyers a 24-hour download URL designed for downloading the electronic product, has integrated autoresponders so that you can automatically follow up with your buyers, and a message broadcast function so that you can send special sees to the consumers or potential customers on your list.

7. A squeeze page. A squeeze page offers the visitor usage of some piece of information in return for the visitor parting together with his name and first email address. The knowledge has been “squeezed” out of the visitor, hence the name of this page. Within this page you’ll want to have an eye-catching graphic, compelling headline, a quick list of benefits that the visitor will receive if the visitor provides you with his contact info immediately, and an application for the visitor to fill in to receive the knowledge.

8. The sales letter webpage. This is the major sales page of your one-page site, containing a lengthy sales letter with benefits of your product and testimonials of others who’ve employed the product, In which formula for writing an effective one-page sales copy site, and i also use a system called Instantaneous Sales Letter Electrical generator, that helps me personally by asking me a group of questions which will enable myself to create the copy intended for the webpage. The strategy for a one-page sales letter web-site is generally an attention-getting headline, a strong beginning statement, body of the notification that shapes the features and benefits of what you’re giving, the actual offer itself, and then asking for someone buy. Most webpages are built very similarly. If you look at one of the web sites belonging to the major Online marketers, you’ll find this kind of style utilized again and again.

being unfaithful. Follow-up auto responders. The cabability to continue to touch base and “touch” your prospective customers is key in developing a romantic relationship with them so that they approach from a prospective buyer to a purchasing customer. I usually create a group of 6-10 approximately autoresponders which might be sent out above the 3 weeks after a purchase to check in with the purchaser, or interest the purchaser in another item. The shopping cart support I use comes with autoresponders constructed in. Other trustworthy autoresponder companies include and.

10.. Visitors the site. Because your site is only one page, it will be virtually ignored in the organic search engine ranking method. There’s not really enough happy to warrant a very high ranking on any keyword you might choose. The easiest way to travel traffic to a one-page internet site is to pay for keywords, or pay-per-click advertising. Google’s Adwords, and Yahoo’s Search Marketing (formerly Overture) are two of the best-known ppc advertisers. Yahoo is probably the easiest with which to start.

Completing a one page web page won’t happen overnight. However , with a bit of research, wonderful copywriting, and a marketing program in place, a one-page website can easily get a profit centre for your business.