The right way to Create Your Initial One-page Sales Web Site

Most one-page web sites (also called one-page sales letter websites or mini web sites) have just one single purpose — to sell a product or service. My conversion to the one-page web site approach has been a hesitant one, as I hate examining all the revenue copy. Nevertheless , the facts typically lie — one-page websites written just like a lengthy sales copy are probably the most effective ways to offer you item online. Many people don’t in fact read anything at all online. Rather, they study a page, seeking out info that is bold, within a larger typeface size, in a different color, or in a bulleted format. Consequently, Internet marketers have found that the most important information about your item needs to get the reader’s eyes because they scan the page.

Which you need to start:

1 . A niched item for an easily well-known target market. One-page web sites work best if you have an item for a incredibly specific niche market, such as an eBook in order to teach a parrot to, an e-course on how to commence your own personal bead creating jewelllery business, or a set of CDs on how to train yourself to play the piano. You need to be qualified to identify and describe your target market, by determining the actual target market requires and what they’ll purchase (as very well as how much they will pay) to what guides they browse, what groups/associations do they will belong to, and where they hang out the two on- and offline. Be sure you know something about your target market before proceeding to the next stage.

2 . Appropriate. The website name for your one-page site should mirror or perhaps closely resemble your merchandise name, or maybe a prominent characteristic of your product. So , for example , if you are a hypnotist and you have a podcast that you’re selling in order to use self-hypnosis to lose weight, afterward you’d desire to try and get a domain name just like. Try and find the. com variant of your domain if possible, but since that’s not offered, seek out the hyphenated edition of the. com domain name.

If you have an existing web page, your website name can be submitted and disguised to an interior page of your website in order that it appears like a unique website without paying for additional hosting. is wherever I order all of my personal domains, and they offer site forwarding and masking as a part of their website url registration service plan.

If you don’t already have a web site, it is advisable to determine what your web business needs will be in the next couple of months to determine what type of hosting and website services you might need.

3 or more. A give-away. You have two goals to your one-page site: get the contact info through your visitors and convert all of them into compensating customers. The simplest way to obtain get in touch with info by a visitor is usually to create a related information product (ebook, electric tips booklet, special report, podcast or other audio tracks file, ecourse, video, and so forth ) in which the content is really compelling that the visitor gladly parts with his/her term and primary current email address to obtain the free of charge giveaway. You may also create a promotion, say a trial period for $1, and gives access just to those who will provide you with their contact info. By providing you all their contact information, they may have become a nice lead and start to produce a relationship with them.

four. Your item. There are a variety of products you are able to create to offer online. The ones that are simplest to create and require minor investment (other than your time and energy to create them) and are available by an electronic download consist of an e-book or unique report, a podcast (audio recording of your interview or telelcass), or perhaps an ecourse. Of these, you probably have almost everything you must create an ebook. I would recommend that you structure in e-book in a word control program, just like Microsoft Term. You’ll consequently want to format that into a locked PDF record so that really more difficult to illegally copy. I also encourage you to use a PDF FILE program that allows you to create clickable links in your document so your buyers can readily click on web sites from your electronic book. I prefer the Adobe Sword swallower program to create PDF paperwork, as Tiling PDF comes with both of these features, but there are numerous of cheap or free of charge programs available that will let you convert fundamental word handling files to PDF formatting.

To make your product more desirable, you need to have a protective cover created. This cover can in fact serve as the cover with the virtual product, and you can utilize it as a great icon in emails in addition to your e-commerce software as a visual representation of the product. There are various of graphical artists who have create guide and other merchandise covers, and several components of software you can aquire to create the own. We have never recently been too satisfied with the results from software, i really hire Heather Colman of, who does a tremendous job.

five. A merchant account. In order to collect payments, you’ll need to be able to take credit card payments online. Your merchant account business needs to give a “virtual terminal”, which allows you to enter and process transactions online and cadre with your shopping cart software program. The most commonly used digital terminal is that provided by. You’re want to invest in a payment processing, you can begin by utilizing third-party processors like PayPal or Clickbank account, but they give less versatility than a total merchant service plan.

6. Shopping cart application. Ultimately, your shopping cart software will be a workhorse in your case and enable one to automate a large number of functions of your online business. The cart that I highly recommend is normally,, which offers significant amounts of flexibility in how you list and pack products, offers buyers a 24-hour down load URL with regards to downloading your electronic item, has built-in autoresponders so that you can automatically contact your clients, and an email broadcast function so that you can distribute special realises to the customers or prospective buyers on your list.

7. A squeeze page. A squeeze page provides the visitor entry to some part of information in exchange for visitors parting together with his name and first email address. The data has been “squeezed” out of the visitor, hence the name in the page. In this particular page you’ll want to have an beautiful graphic, powerful headline, a shorter list of rewards that the visitor will receive in case the visitor offers you his speak to info instantly, and a form for visitors to fill in to receive the info.

8. The sales letter web page. This is the main sales page of your one-page site, containing a challenging sales letter with benefits of the product and testimonials of others who’ve employed the product, You will find a formula designed for writing an effective one-page sales letter site, and i also use a application called Fast Sales Letter Generator, that helps myself by requesting me a series of questions that could enable me personally to create the copy meant for the webpage. The solution for a one-page sales letter web page is generally an attention-getting fonction, a strong opening statement, human body of the notice that sets out the features and benefits of what you’re giving, the actual present itself, and next asking for the sale. Most pages are constructed very likewise. If you look at one of the web sites for the major Web entrepreneurs, you’ll find this kind of style utilized again and again.

9. Follow-up car responders. To be able to continue to reach out and “touch” your potential customers is key in developing a romance with them so that they maneuver from a prospective buyer to a purchasing customer. I create a number of 6-10 or so autoresponders that are sent out over the 3 weeks after a purchase to evaluate in with the purchaser, in order to interest the purchaser in another item. The shopping cart product I use has autoresponders built-in. Other dependable autoresponder providers include and.

10.. Visitors the site. Because your site is only one webpage, it will be almost ignored in the organic search engine ranking method. There’s simply not enough content to warrant a higher ranking about any key word you might choose. The easiest way to drive traffic to a one-page web-site is to obtain keywords, or pay-per-click marketing and advertising. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) happen to be two of the best-known pay-per-click advertisers. Google is probably the least complicated with which to get started.

Completing a one page site won’t happen overnight. Yet , with a dose of research, wonderful copywriting, and a marketing prepare in place, a one-page site can easily become a profit center for your organization.